Even It Up!

Shifting the balance for jobseekers

Posts Tagged ‘billboards

A new twist on job hunting

with 3 comments

Even It Up! loves that jobseekers are really getting innovative and creative in their job hunting efforts.  In an attempt to stand out from the crowd, a couple of jobseekers in America have put their faces on billboards.  Mark Heuer was one of the first of the new breed of jobseekers to advertise his availability, accompanied by an online presence.

Now Pasha Stocking has gone down the same road.


What is  interesting about this strategy is that Pasha says employers are now contacting her and she is the one sifting through offers and working out which organisation she wants to work for.  It’s a complete reversal of the usual jobseeking process, where jobseekers submit an application and cross their fingers, and wait for the powers that be to make a hiring decision.

It might have been an expensive outlay (around US$3ooo) but perhaps it’s well worth it.  And both examples are testimony to the power of your personal brand. Oh, and advertising!

Written by evenitup

April 21, 2009 at 3:26 pm